Tag Archives: google ads

15 SEO Questions You Are Hesitant to Ask

1. What is SEO? SEO stands for “search engine optimization”, which is the practice of optimizing content to be discovered through a search engine’s organic search results. You can see it as a bunch of techniques to help your website become more visible in organic search results for the people who are looking for your […]

Keyword Match Types: Find Your Perfect Match

When bidding on a keyword in your PPC campaigns, you need to choose a keyword match type, which tells Google how aggressively or restrictively you want it to match your advertisements to keyword searches. There are four different keyword match types to choose from when advertising with Google Ads. Today we will talk about four […]

Is PPC Dying?

If you keep relying on PPC and can’t imagine your affiliate marketer life without it, we totally get you! It is easy, it is reliable and you have probably used it since… always. But now you might want to change your strategies and here it’s why. The Tendency For Killing It Google and Facebook are […]

5 SEO Trends To Survive In 2020

1. Zero-click searches Thanks to such SERP features as featured snippets, Google’s Local Packs, Knowledge graphs, and so on, more than half of all searches are now “zero-click searches.” That means that the user’s query is answered on the SERP itself, without them having to click away anywhere, and consequently brings no traffic to anyone. […]

Facebook Ads Vs. Google Ads: which one is for you?

Hot Sales vs. Cold Sales When someone is actively searching for a product or service, they go to Google and type in a query. This user is showing an intent to acquire that product or service. If you have a product or service that satisfies this search, then you can use Google’s ad platform to […]

21 New Useful Tips for Google and Yandex Ads

In this article, we are sharing 21 useful tips from seasoned digital marketers Nikita Kravchenko, Boris Anikeev, and Konstantin Naychukov. The first tip is for campaigns in Google Ads. Nikita Kravchenko recommends creating a segment for users who have already made a purchase on the site. Then on this segment, we launch an advertisement on […]